Assignment – View Shark Tank – Season 12 – Episode

Assignment – View Shark Tank – Season 12 – Episode 17

Write a 2-3 page paper on how either guest approached the components from Chapter 11.


  • New Product Development Process – discuss the 7 processes of developing a product
  • Four Stages of the Product Life Cycle – discuss how you think the four stages of the product life-cycle will play out with (a) particular Shark Tank product (this will require some research, chapter knowledge,  and critical thinking).
  • Both process and life cycle must be discussed for full credit.

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